Customers and clients
Barclays recognises that its customers and clients have a choice about where they bank. To encourage customers and clients to continue to choose Barclays, we maintain regular contact and visits to understand their changing needs. We gain new insights from an enhanced programme of customer research in all our markets. Our priority is to meet the needs of customers and we measure satisfaction with both our products and day-to-day service. This research helps us accelerate customer-focused innovation in product design and service delivery, which in turn drives our global performance.
Responsible lending
In the economic downturn. we maintained the supply of credit to customer and client groups and provided appropriate products, services and advice.
Supporting businesses
Commercial organisations faced similar challenges to individual customers, particularly access to credit. We increased lending and support for our commercial clients, ranging from small business to large corporates.
Branch of the Future
To achieve our aim of being a leading UK retail bank, we are renewing our branch network to provide customers with a new experience.
Alternative investment platform
We launched the Al Safi alternative investment platform after 18 months of detailed research and consultation with world leading Islamic scholars and legal experts.
Customers and clients
CreditFocus
Our award-winning CreditFocus service: helping UK Small businesses (SMEs) manage credit risk
